LAKELAND, FL – Each season the Lakeland Magic wear unique theme jerseys to commemorate special initiatives, fun theme nights and local celebrations. After each of those games, the player-worn uniforms are washed, autographed, and auctioned off with all proceeds benefiting a corresponding non-profit organization. During the 2021-22 season, the Lakeland Magic wore five unique uniforms that were auctioned off and raised over $5,000 with all proceeds donated to local charities in Central Florida.
“Our theme jerseys are a special way to raise money for organizations doing vital work in our community,” said Lakeland Magic President, Hans Steinbrenner. “The uniforms not only drive donations, but they also bring attention to these great charities, and we are always happy to help turn the spotlight onto those working with us to make our community a better place.”
On Saturday, November 6, the Magic wore Championship Celebration theme jerseys, marked with gold trim and special trophy, crown, and palm tree embellishments to celebrate the team’s 2021 NBA G League title. The jerseys, sponsored by Jostens, were auctioned off to raise money for the United Way of Central Florida, which helps address our community’s most critical needs including education, financial stability, health, hunger and more.
On Saturday, January 8, the Magic wore 90’s Night throwback theme jerseys. Styled after the iconic black pinstriped Orlando Magic uniforms, these jerseys featured “Lakeland” across the chest in the original Magic font. These jerseys were auctioned off to raise money for InnerAct Alliance, which provides substance abuse prevention to the Hardee, Highlands and Polk County communities in Central Florida.
On Saturday, January 29, the Magic wore Orlando Magic Night theme jerseys, paying homage to the classic stars uniforms made famous Polk County native, Tracy McGrady, while playing for the Orlando Magic. These jerseys were auctioned off to raise money for the Orlando Magic Youth Foundation, an organization committed to helping children in Central Florida realize their full potential by supporting programs and partnerships that empower families and change lives.
On Sunday, February 27, the Magic wore pink and blue floral jerseys in honor of Mental Health Awareness Night. These jerseys, sponsored by CPS Investment Advisors, were auctioned off to raise money for Peace River Center, which strives to impact our community by engaging, restoring, and empowering individuals to reach their fullest potential by offering a broad range of mental health, victim services and substance use disorder services throughout Polk, Highlands and Hardee counties.
On Monday, March 14, the Lakeland Magic changed their name for one night to the Lakeland Swans and wore special theme jerseys to celebrate the city of Lakeland. These jerseys were auctioned off to raise money for Lakeland Volunteers in Medicine, a volunteer-run health care center that provides free high-quality medical care to the working uninsured of Polk County.